About Me
About Gen Z Things
No Filters. No Cap. Just Gen Z Things.
Gen Z Things is the first unfiltered research and content agency built by Gen Z, for Gen Z. From viral polls and real-life struggles to deep dives into culture, fashion, tech, and mental health — we decode Gen Z through raw data, real stories, and no-BS vibes. We drop research reports, trend insights, and creator-driven videos that actually speak Gen Z language.
About Gen Z Things
No Filters. No Cap. Just Gen Z Things.
Gen Z Things is the first unfiltered research and content agency built entirely by Gen Z, for Gen Z. We don’t just follow trends — we investigate, document, and decode them. From viral challenges to deep dives into mental health, fashion, technology, relationships, and real-life Gen Z struggles, we’re here to amplify real voices and raw stories from the most connected, creative, and conscious generation.
We run real surveys, gather unfiltered insights, and publish bold research papers that speak Gen Z’s language. But we're not just about data — we’re a whole vibe. Our YouTube channel brings the community face-to-face with creators, influencers, and everyday Gen Z voices. Whether it’s hot takes, cultural deep dives, or viral polls, we keep it authentic, relevant, and hella relatable.
Founded by Ashish Pandey, a Gen Z entrepreneur and culture researcher, Gen Z Things was born out of a simple truth: Gen Z is misunderstood, misrepresented, and under-listened to. So we built a platform that listens, reflects, and represents — unapologetically. Ashish envisioned a space that merges research and realness, data and drip, voices and vibes.
From brands and creators to educators and journalists — anyone trying to understand Gen Z needs to come through us. Because if it’s not Gen Z approved, it’s just noise.
???? What We Do:
Original research papers & polls
Gen Z culture decoding
Video content by Gen Z creators
Insight reports for brands, educators & media
Mental health, fashion, tech, and more
???? Who It’s For:
Brands looking to get Gen Z
Creators and influencers wanting to collaborate
Researchers, educators, and journalists
Gen Zs who just want to see their reality reflected
